4 - 6 September 2014 • 10.00am - 5.00pm
Tan Binh Exhibition & Convention Centre (TBECC)
Ho Chi Minh City, Vietnam
Despite a slowdown in recent years, Vietnam still offers growing opportunities.

With an on-going reform and a large population of 92.5 million — half of which are under the age of 30 — have combined to create a dynamic and quickly evolving commercial environment in Vietnam.

Vietnam's youthful population, keen to experiment with food and lifestyle choices unavailable to their parent's generation – contribute to the prestige of foreign brands.
 
Key growth generators (consumer-driven sectors)
Rising incomes
In the urban centers of Hanoi and Ho Chi Minh City, incomes are over twice that of the national average.
In 2011, the national average income was close to USD1,300 per year, but was USD2,700 in Hanoi and USD3,600 in Ho Chi Minh City.

Source: Doing Business in Vietnam: 2013 Country Commercial Guide for U.S. Companies

Emerging middle class

Driving a demand for high-quality food and beverages, education, entertainment, health care, and lifestyle-oriented businesses.

Demand for "premium" brands
Foreign brands are typically regarded as "premium" due to their reputation for safety and quality. With the high penetration of internet users, consumers are familiar with many leading foreign products.
 
Bright growth prospects for franchising & business opportunities
In recent years, local investors have become more familiar with franchising and are increasingly exposed to successful franchise concepts.

At present there are more than 90 international franchising systems operating in Vietnam and consumer awareness is quite strong.

Food and Beverage brands are by far the most prevalent, with the following key franchises already in the market: KFC, Subway, Starbucks Coffee, Jollibee, Lotteria, Bread Talk, Burger King, Carl's Jr, Pizza Hut, Hard Rock Café, Domino's Pizza, Coffee Bean and Tea Leaf, Baskin Robbins and Gloria Jean's Coffee.
 
IFBO Vietnam
The International Event for Entrepreneurship, Business Opportunities & Intellectual Property Rights in Vietnam

4 - 6 September 2014
TBECC (Tan Binh Exhibition & Convention Centre)
Ho Chi Minh City, Vietnam

The Venue
TBECC is the premier exhibition and convention facility center, strategically located in Ho Chi Minh City, the vibrant business hub of Vietnam. Just minutes from the city's Tan Son Nhat international Airport, TBECC is also conveniently located with easy access to the sea port, commercial district and major international hotels.

The Organiser
BizLink Exhibition Services is a professional exhibition & conference organiser. Powered by a team with combined industry experience of more than 30 years, we are a forward-thinking and client-oriented organisation that thrives on a culture of service excellence. Leverage on BizLink's decade of proven track records in organising Asia's most international and celebrated event of its kind – Franchising & Licensing Asia, held in the regional franchise hub of Singapore.